Mar 20, 2012 | Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Branding, CEO's, Clients, CMO, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
I have worked for many great agencies in my career. I have also conducted agency searches for clients like Jenny Craig, Raley’s Supermarkets, and Jacuzzi. I believe I have a perspective from both sides of the street. I reach out to agencies all the time and this...
Feb 25, 2012 | Digital Agencies, Interactive Agencies, Networking, Product Managers, Social Media, Social Media Experts, Social Networking |
The recent passing of Steve Jobs probably made everybody take another look at Apple’s Famous 1984 spot directed by Ridley Scott. We all remember the rolls of marching minions. Many say that the commercial was inspired by Fritz Lang’s Metropolis. The movie takes place...
Feb 16, 2012 | Career, Hank Blank, Linkedin, Networking, New Business, New Business Development, New Business process., Personal Branding, Purpose Driven Networking, Social Media, Social Networking, Transition |
I often speak on networking to companies and organizations across the country and Canada. I have been networking for years. It is the primary fuel driving my marketing consulting career. I am also one of the Co Founders of Laguna Niguel Connectors which was started...
Jan 22, 2012 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Agency Training, Branding, Client, Clients, CMO, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, Networking, New Business, New Business Development, New Business process., Product Managers, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
I walk both sides of the street in the advertising and marketing worlds. This comes from my years as an agency person pursuing New Business and my experiences as an agency search consultant. It is no secret that sometimes these relationships can often be strained and...
Jan 14, 2012 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Branding, Client, Clients, CMO, Consulting, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Product Managers, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
The Things Agencies Should Stop and Start Doing. I know a lot of advertising, public relations and digital agencies. This comes from my years as an agency person pursuing New Business and my experiences as an agency search consultant. I have also spoken to many AAF...
Jan 12, 2012 | Career, CEO's, Change, Clients, CMO, Consulting, Finding a Job, HR, Job Hunting, Job Search, Jobs, Networking, Personal Branding, Recruiters, Social Media Experts |
This blog is not for the CEO’s of Wall Street. They are easy to find. This is a blog for the CEO’s of Main Street companies. We all know that the average job lifecycle of a CMO can be pretty short these days. I have read articles that say it can be as short as 18...
Dec 17, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Branding, Client, Clients, CMO, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Personal Branding, Product Managers, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Media Experts, Social Networking |
I have worked for many great agencies in my career. I have also conducted agency searches for clients like Jenny Craig, Raley’s Supermarkets, and Jacuzzi. I believe I have a perspective from both sides of the street. Agency searches take more time than most people...
Dec 13, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Client, Clients, Digital Agencies, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Personal Branding, Public Relations, Small and Smart Agencies, Small Smart Agencies, Social Media, Social Media Experts, Social Networking |
I think that this is a new time in client agency relationships, which is probably the result of the fact that this is a new world all around with many agency and client friends in transition, new technology, too much news and too many things to do with too few...
Dec 10, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Client, Digital Agencies, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Social Media, Social Networking |
I wrote the first post in this series called How Clients Can Get the Most from their Agencies. I shared that I walk on both sides of the street so to speak as I have worked for many great agencies in my career. I have also conducted agency searches for clients like...
Dec 8, 2011 | Account Executive, Account Management, Advertising Agencies, Agency Relationships, Agency Review Consultant, Agency Reviews, Agency Searches, Clients, Digital Agencies, Hank Blank, Interactive Agencies, Managing Agencies., Marketing, New Business, New Business Development, New Business process., Small and Smart Agencies, Small Smart Agencies, Social Media, Social Networking |
I have worked for many great agencies in my career. I have also conducted agency searches for clients like Jenny Craig, Raley’s Supermarkets, and Jacuzzi. I believe I have a perspective from both sides of the street. Consider me a person who loves both worlds and...
