Advertising Agencies Need to Focus on Things that Clients Can't Do.

I went to a very interesting New Business Conference this week sponsored by Think LA and Mirren. A number of speakers from different agencies focused on the common problems facing the industry.  The move to more project based assignments versus AOR relationships,...

Are Solopreneurs the Future in the New Normal?

I read an interesting article by Jan Norman in the OC Register today on Solopreneurs. Yes, I get the OC Register and the LA Times delivered. I read the article after I scanned the New York Times and the Globe and Mail on my iPad. Now I have written about How to Create...

Why Reinvention is a Virtual Necessity.

I recently wrote a blog called Out of the Game which outlined the importance of staying current and connected on your career path and personal development. There used to be an expression I would hear quite often.  “They are a dinosaur.”  It was really a description of...

The Currencies of Networking.

I listened to a webinar today put on by Keith Ferrazi a master networker.  He wrote a book published in 2005 called Never Eat Alone. I think I bought it at Borders. That was before the world melted and we moved to the New Normal except for Borders.  That was a very...

Hot and Cold Networking Doesn't Work

Hot and Cold Networking Doesn’t Work. The new Jobs Report came out yesterday and the report wasn’t too cheerful. Very tepid job growth. That’s life in the New Normal. We live in a world with an unemployment rate of 8.2% in the U.S. My friend Lynn Marie Hammond...

The New Employer Employee Dance.

While travelling recently I read a new survey in USA Today Snapshots on Loyalty Gap perceptions between Employers and Employees.  It shared that 59% of employers in 2011 felt that they were very loyal to their employees and that percentage had increased from 52% in...

Why CEO's Need to Market Themselves in the New Normal.

This blog is not for the CEO’s of Wall Street.  They are easy to find.  This is a blog for the CEO’s of Main Street companies. We all know that the average job lifecycle of a CMO can be pretty short these days.  I have read articles that say it can be as short as 18...

Networking Tips for People in Transition.

I have spoken on networking and personal branding to numerous networking groups frequented by people in transition including ExecuNet, CafeNet, Women Sage, Ken Tudhope ‘s Networking Group for CFO’s, and the Challenger Networking Group.  I am also one of the Founders...

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